Who Owns Nomatic Backpacks? Jon Richards and Jacob Durham are the owners and founders of the brand.
Nomatic didn’t just stumble onto the backpack scene—they climbed their way up from Utah’s rugged Wasatch Mountains and now hold a serious rep in the travel and work-gear world.
It all started with a single wallet in 2014, aiming for just a few dozen backers on Kickstarter. But when thousands responded, raising $171,000, it was clear these guys were onto something big. Since then, Nomatic’s journey has been nothing short of impressive. Their collection now spans over 50 products, each carefully crafted to meet the demands of business travel.
The Navigator Series, for instance, is a top seller designed to handle everyday life and ambitious travel goals. Its debut on Kickstarter brought in over $650,000, proving that the appetite for Nomatic’s clean, straightforward approach to gear is anything but small. See the Navigator Series below, and you’ll see what I mean.
Nomatic Navigator Bags
But what really sets Nomatic apart is its vision and purpose. Although its designs have caught the attention of big names like Lewis Howes and Peter McKinnon, Nomatic stays grounded in its everyday users. That feedback, that steady drumbeat of what real people need, keeps the brand evolving, never resting on a single idea.
In the below video podcast, John Richards cuts through the usual startup talk to share how Nomatic grew from a Kickstarter wallet to a top brand for travelers. He reflects on his early entrepreneurial days, from high school gigs cleaning garbage cans to a sales career that paved the way for Nomatic.